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Here’s a crucial fact for your business that you won’t be able to ignore: over 50% of shoppers use Google to know more about the product and its feedback before buying. So how can you unlock the hearts – and wallets – of those customers who are constantly thinking with Google? Enter the secret passcode:…

4 Problems With Backlinks and How You Can Solve Them When SEO is brought up in conversation, it usually goes straight to keywords. What doesn’t get enough attention is backlinks. No backlinks, issues with do-follow backlinks, and backlinks that are just broken are all issues that can sink a site.  Problems with backlinks aren’t permanent…

What are some common SEO mistakes Introduction Are you new to SEO and worried about common SEO mistakes? Don’t worry; we got you. The SEO industry is constantly changing and evolving. As a result, there’s always new information to learn and new practices to adopt, and following SEO strategies is advised. Common SEO mistakes Anyone…

Top 10 ways SEO copywriting increases traffic to your website What is SEO copywriting? SEO copywriting is the practice of producing keyword-optimized content that is designed to appeal to human users and search engine algorithms. It is writing search engine-friendly content that Google can understand and, most importantly, caters to users’ needs.  This means finding…