What better way to navigate swiftly between tabs and pages on a website than an intuitive module? The modules are the overall organization and arrangement of our menus and tools, allowing you to create and manage your content and team efficiently. Our modules tab is interactive and user-oriented and allows you to switch between pages by simply pressing the assigned number on your computer keyboard.
Currently, there are 10 modules, assigned numbers 1-0.
Shortcut Tips: The figure in parentheses “()” after each module is the shortcut. Press the figure on your keyboard to see the magic.
Home Module (1)
The home module represents the ContentERP dashboard that is displayed on login. This module contains a list of other modules, task overview, content report, and overall progress report of your content.
On this module, you can also access and manage your profile information, get notifications, create to-do list, and do so much more.
Content Module (2)
The content module contains the list of contents created on your account and organizes them according to the sites. You can also create, edit, and manage both content and the site, as well as go as far as reorganizing the sites.
Here are some of the features of the page and their functionalities:
New Site: This button allows you to create a new site.
New Content (c): Use this button to create new content on any of the sites connected to your account.
More Actions: Use the feature to select more actions on the content module, such as editing a site, re-ordering the sites, importing and exporting content, and deleting a site.
More: If you have two or more sites connected to your account, you can use the “more” dropdown button to switch to hidden sites.
Filter (f): Use this feature to filter your content. Currently, there are four (4) filter options: manager, status, type, and date.
Search (s): Use the search bar to look up content. Type in the keyword or title of a topic and press the search icon, or press enter on your keyboard. Please note that you can only search for content on the selected site. You can switch between sites to search for different content.
Clear (⌥ + c or alt + c): Use the clear button to reset or clear your search item.
Table View (t): Use this feature to toggle between card view and table view.
Remember: The figures and letters in parentheses “()” after each feature is the shortcut. Press the figure or letter on your keyboard to see the magic.
Research Module (3)
On the research module page, you can carry out keyword research and analysis. Our system uses Google keyword tools and AI to make accurate suggestions based on the main keyword you provide and analyze the keywords. It also gives you suggestions on related keywords that can improve your on-page SEO.
This module allows our users to research and manage keywords for their articles. You can either select an article and carry out keyword research for the article or create a new article from the keywords you’re researching.
Our system also generates a list of top sites for a particular keyword, making competitive analysis a lot more easier as you can easily know which sites are ranked highest for a particular keyword.
Here are some of the features of this module that can help you improve your content creation journey:
Keyword Research and Analysis: On this module, you can easily analyze and research the keywords you want to use in your articles. For efficiency, before commencing the keyword analysis or keyword research, we recommend you select a specific content you would like to work on.
Keyword Suggestion: The keyword suggestion is a feature that suggests high-ranking keywords for you based on the current keywords you’re researching. Our keyword generator suggests similar keywords that can be used as alternatives or interchangeably with your keyword.
Location-specific Keyword Research: This feature allows you to streamline your keyword research to a specific location, such as researching birthday gifts ideas in the US or France, or used vehicles for sale Australia. All you have to do is select the area you want your keyword research to be based on.
Filter Our Unnecessary Keywords: With this feature, you can easily eliminate unnecessary results from your keyword suggestions. Use the filter feature to tailor your research to your specific need.
Save Keyword For Later: You can also save keywords to be used later. The save for later feature can come in handy when you come across keywords that can be useful in future contents in your research process.
Create New Content From Researched Keywords: Used the researched keywords to start a new content on your blog. ContentERP is designed to allow our users start a new content with a new keyword discovered during the keyword research process.
Cerp Writer Module (4)
Cerp Writer or Article Writer allows you to create, edit content, and modify content directly from our dashboard. ContentERP is designed with an intuitive and user-friendly interface and equipped with an AI writer that helps you generate every aspect of your article, from the outline to the body of the article.
The AI writer can do so much more than just generating your content, the article editor is also designed to simplify your writing process. CERP Writer is also equipped with AI image generator that helps your generate unique pictures and cover images for your article.
Cerp Writer Features
The Cerp Writer AI assistance is designed to help simplify your writing and here are the functions available with our AI assistance;
Generate Outline:
Generate an outline for your article with our AI assistance by imputing a command prompt that resonates with your objective. By default, we have a system-defined prompt that was created with your audience in mind. Additionally, the default prompt includes the keywords associated with the content you’re working on. But what’s more interesting? You can edit this prompt and customize it to your taste.
Expand Text:
Use the “expand text” feature to further expand your articles by converting short-form paragraphs and short sentences to long and meaningful paragraphs. Write a prompt for each of the outlines, generate the content and copy the result into the text editor for formatting and further editing.
Rephrase Text:
This feature can be used to rephrase a sentence or paragraph in the article using our AI assistance. This can be instrumental in changing the tone of your article and eradicating plagiarism.
Copy the sentence(s) or paragraph(s) you want to paraphrase and paste it into the prompt generator, include your command and click the “Generate” button. You can use one-word prompts like paraphrase, rewrite, rephrase, etc., or full-sentence prompts, depending on your preference.
Custom Prompt:
The custom prompt enables our users to generate additional task-specific prompts. You can generate a wide range of prompts and use the result in creating the content. This gives you the freedom and flexibility to explore different options and generate a range of content for your article.
Generate Full Article:
Use this feature to generate the full article from scratch. Our AI assistance can be used to generate the outline and the full body of the article. This makes your writing process simple, straightforward, and faster.
Additionally, unlike other features that require you to copy and paste the generated results, the generated full article automatically populates the editor, which you can further edit and format to your needs and taste. Don’t forget to save your article after generating, editing, and formatting.
Financial Module (5)
The financial module allows our users keep track of their income and expenses over time. This report can be viewed according to each site, enabling our users keep track of the income generated across each site.
The users can also create new streams of incomes and expenditures, allowing them to truly take note of all their income streams and expenditure outlets.
Contractor expenses tab allows the users to keep track of their cost of outsourcing jobs to external contractors and clients. Monitor the cost of hiring each employees on the team and also take note of unpaid debts.
Progress Module (6)
The progress module displays a list of all contents that are still in development. The contents are categorized according to the sites and you can track which team members have yet to complete their task, which team member has completed theirs, request for rework or correction, and also mark the content as uploaded.
This module contains ONLY the contents that have been started. All completed contents or contents that haven’t been started are not listed on this page.
Queue Module (7)
The queue module displays the list of tasks assigned to each team member and the status of the tasks. The major difference between this module and the progress module is that this module contains tasks that haven’t been started and they are categorized according to required skills and the owner of each task.
Select a skill category, for example, graphics designer, you will get a list of tasks assigned to each of the graphics designers on your team and the status of each task assigned to them, either in progress or completed.
Note that this module only displays contents that are not completed.
User and Team (8)
Manage your team members with the “User and Team” module. This section allows you to add, remove, or modify team member’s access.
This module contains four (4) sections that allow you to properly manage your team and organizations. Here are the actions you can perform with each section:
User:This section allows you to invite users to your team and edit the team members’ access and details.
Invitations:This is where you’ll find the list of all invited team members who have yet to join your team. You can choose to delete their invite from this page. This will invalidate the invite link sent to the user.
Organization: This section displays all the team members of your organization and their roles, such as owners, co-owners, managers, and content creators. Meanwhile, you can’t perform any actions on this page. If you wish to add teammates or update team member’s roles, you can do that from the user section on this module.
Team Management: This allows you to create and manage multiple teams on your account.
Modify User:
Use the form field after the “invite user” button to search for a team member. You can search for either first name, last name, email, or role.
On the user you intend to modify, select the appropriate action from the “action” tab. There are three (3) actions represented by icons and buttons;
Dustbin Icon: For deleting a user from your team.
Edit Icon: For editing user access and details. In this section, you can change a team member’s role, change permissions, and payment terms.
Disable Button: Allows you to disable and enable team members without removing them from your team.
Forum (9)
The Forum allows you to interact and share knowledge of ContentERP with other users. You can ask questions in the forum, answer other people’s questions, comment on forum posts, or even start a new topic for discussion.
The Post section displays all forum posts, and you can interact with the posts by either upvoting, downvoting, or replying to the posts.
The Notifications section displays notifications received from the forum. Either someone interacts with your posts and comments, or a forum member mentions you in the post. All forms of forum-related notifications are displayed here.
Use the “Open Forum” button to go to the forum. Remember, you must log in before you can post or interact with other forum posts.
ContentERP is an all-in-one platform designed to streamline your content workflow and keep you organized. Ditch the spreadsheets and multiple applications! ContentERP brings everything together in one central location. Our software allows you to manage your entire content creation process, from brainstorming to publishing, build and manage teams, set deadlines, and schedule content.
ContentERP also provides powerful features to help you succeed. Conduct keyword research, gain valuable insights and analytics, integrate your favorite tools, and publish content on the go. Securely store your content, automate tasks, track team performance, and receive instant notifications—all within a user-friendly platform. ContentERP is the solution you need to take control of your content creation and grow your niche site.
Summary of the ContentERP Dashboard
The ContentERP’s dashboard is intuitive and very interactive. It allows you to visualize your content strategy with a clear view of where each piece is in the process, from brainstorming to publication. Plan and manage your content, create and manage a team, track task progress, and monitor team performance with insightful metrics like task completion rates and content creation times. Our user-friendly interface allows you to toggle between your tasks and activities using our modules. Here’s a quick overview of what our dashboard looks like;
1. Profile Icon: Use this icon to update your profile, change your profile icon, update your subscription, view account and billing information, customize your ContentERP dashboard experience, and log out of your account.
2.Select Role: The option labeled 2 allows you to switch between roles. Remember, you must have customized the roles before you’re able to switch between these roles. Additionally, the selected role will determine the available features.
3.Quick Create To-Do: Quickly create lists of to-do activities on the go. Remember a task you need to complete? This icon allows you to create and delete to-do activities, and mark activities as completed.
4.Notification: Quickly check notifications, view important activities, and keep updated about team activities. Assigned tasks and other important activities will be displayed here.
5.Light/Dark Mode: This icon allows you to toggle between light and dark mode. Prevent excessive UV light into your eyes and reduce eye strain by switching between light and dark mode where necessary.
6.Date and Time: Stay up to date and keep the deadline in mind. You can track the date and time and see how far ahead/behind you are on the schedule.
7.Modules: Modules are the overall organization and arrangement of our menus and tools that you can utilize in creating and managing your content and team efficiently.
8.Content Status: It displayed the total number of content created on our system across different connected sites. It also lists the number of content in each status either completed, in progress, not started, or in review.
9.Content Overview: Keep track of the number of sites you have connected to our system, the total content across all sites, and the number of users on your team. It also displays the number of content created and published over the last 48 hours.
10.Content Overview by Month: This is a continuation of 9 above, it displays the number of content created and published in the last 2 months and compares it to the set target.11.Content List: This allows you to keep track of all content that is in progress across all the sites. It displays the site, title, keywords, and team members assigned to the task.
Contents
Contents in ContentERP refers to high-quality, valuable information that tells a story in a context-appropriate manner with the objective of eliciting an emotion or engagement. Content can be expressed in a variety of formats such as text, graphics or photos, visuals or video, audio, and presentations.
Collaborate with other team members in creating, managing, and uploading content with ease. Our system supports adding multiple team mates and roles to the particular content and specify which aspect each individual will be contributing on.
The content feature is designed to help our users create, manage, and organize their contents in sites according to niche, purpose, or usage.
The system is designed to allow our users download an export file of all their contents on our platform for review or further usage.
In the same vein, the users can easily upload their existing content on their account using the “import content” function.
Additionally, taking notes of important points and key areas is simplified with the “note” feature. This note feature allows all collaborators to add notes to the content. This note can be used to point the attention of other collaborators to key aspects of the content, take note of corrections, or even take note of important milestones within the content.
Keyword Research/Analysis
The keyword research allows our users to carry our keyword research for their content and to analyze the keywords for SEO.
Choose to either research high-ranking keywords for your article or analyze existing keywords for SEO ranking potential.
Generate alternative keywords that can be used alongside the main keyword to achieve high SEO score.
Streamline your search results to your exact needs using the filter feature. This feature allows our users to filter their research according to search volume, CPC, competition, backlinks, and SERP score.
Carry out keyword research for one article at a time. Select the article to be researched and the keywords for the article.
Take control of your keyword research and perform direct actions based on the demand. You can either create new articles based on keywords, add the keywords to existing articles, or save for later.
Save keywords for usage in other article(s) with the “save for later” feature, which allows the user to save keywords. The saved keywords can be added to another articles or analyzed later.
Research synonyms for your keywords. Break keywords into separate words and research their synonyms using the Synonym Selector. This allows our users to effortlessly research keywords and generate alternative keywords to improve their SEO ranking.
Learn about your SEO top competitors, discover top ranking pages for a specific keyword. We provide top links for each keyword you’re researching or analyzing.
CERP Writer
Write, generate, curate, and edit your content using the ContentERP Writer (Cerp Writer). The AI-powered content writing feature that simplifies the content writing process.
Generate full articles or in parts and format to your taste. The user-friendly platform allows the users to generate up to 1000-word article from introduction to the conclusion.
Generate images and cover photos for your articles. With our AI image generators, you can add unique images and pictures to your articles with ease.
Easily format your article for publishing. You can format every aspect of your article with the Cerp Writer, from the font style, to font size, and justification. Add blockquotes, superscripts and subscripts, insert hyperlinks and anchors.
Trace back your steps while editing a content with the undo and redo features that allows the users to correct their mistakes.
Rephrase your articles line-by-line or paragraph-by-paragraph to generate a unique article that beats plagiarism.
Convert short paragraphs to long and compound paragraphs using the “expand text” feature. The feature allows you to generate a long form paragraph for a selected section of your articles, be it paragraphs or sentences.
Simplify your writing process with a tailored outline for the article. Generate specific and tailored outline for your articles with just simple prompt.
Task Progress
Never lose track of your content creation progress. Track work progress and task status according to sites.
Team members can track the tasks assigned to them, complete their part and submit for review.
Team leaders can monitor the list of all pending tasks, monitor their due dates, and ensure the tasks are completed before the due date.
Track employees performance and discover what needs to be done to complete a content creation process. Team leaders can monitor the tasks assigned to each team members to complete an article and know who is yet to finish their part.
Request for review or rework of a completed task. Team leaders can request that a team member rework a part that have been marked as completed. Enabling efficient job delivery and content creation process.
Users & Teams
Experienced simplified team management with the user and team module. Easily manage and invite new users to your team within the ContentERP dashboard.
Assign roles and manage team members roles with ease. The assigned roles determines the access permission granted to the team member.
Easily monitor invitations to the team. You can choose to delete unaccepted invitations and keep them, all from the invitation tab in this module.
Enjoy simplified organization management like never before. Assign several roles to employees, assign permission based of the assigned role, and track the number of employees assigned the same role.
Create and manage multiple teams within an account. Manage employees within multiple groups and optimize task management all in a single account.
Forums
Discuss with other ContentERP users and share solutions to common problems. The forums module allows all users to initiate conversation on common topics, brainstorm solutions to common problems, and generally share ideas.
Start your own topic and let others contribute, while also contributing to other people’s conversations at the same time. Overall, Forums is an open platform where all our users can come together to rub minds together and share insightful ideas and achieve easier content creation process altogether.
So you’ve looked at how to do SEO by yourself (Go you!) And you know all about the keyword types- pose read here and check out those first two articles if you haven’t. All you need now is some keyword analysis tools to help create relevant content.
The word ‘free’ brings some negative connotations, and understandably so. Free tools tend to be limited in their function compared to premium tools. But premium tools can be expensive, especially if you’re starting out on your web content journey.
The solution? Have us scour the far reaches of the internet to find you top-quality free tools you can use in tandem and gain wholesome results.
1. ContentERP
ContentERP is an all-in-one platform designed to streamline your content workflow and keep you organized. Keyword research and analysis is a key feature of the platform, allowing the users to research, analyze, and suggest alternative keywords effortlessly. ContentERP uses Google keyword tools and AI to give insightful data on your keyword and suggest similar keywords that can help rank your content in search engines.
Pros of Using ContentERP
ContentERP is an all-in-one content management platform that allows creators to streamline their content creation and publishing system.
CERP provides in-depth analytics into the keywords and suggest alternative keywords that helps rank the content based on the seed keyword.
Users can easily add keywords to their content once they discovered a high-ranking keyword or save it for later.
It also provides links of top-competitors for a specific keyword being researched.
Cons of Using ContentERP
It is a relatively new keyword research tool, thus not many people are familiar with this platform.
It is impossible to directly compare two keywords. However, you can compare a main keyword with the suggested alternative keywords.
2. Keyword Tool Dominator
KTD is a powerhouse in keyword research tools for e-commerce or multi-channel marketers. It provides autocomplete data from multiple search engines like Google, Etsy, Bing, YouTube, and Amazon, to name a few. This tool will come in handy if you are a cross-platform marketer or web content developer.
Pros of using Keyword Tool Dominator
KTD is an outstanding resource for content developers who want to rank on other search engines besides Google.
Provides a large number of keyword phrases and ranks them according to popularity.
It has a filtering system to make your search results as specific as possible.
Cons of using Keyword Tool Dominator
Unfortunately, the free version limits users to only two daily searches.
Some of the search results are irrelevant to your keyword.
3. Google Trends
Google Trends is a free keyword tool by Google and one of the best in the market.
Google Trends visualizes the relative search popularity of a keyword over time.
You can use a seed keyword and check statistics on how it trended over a period of time, maybe months, maybe years.
The infographic above shows Nike’s relevance to Google’s search engine over the last 12 months. A trends graph can help you plan when to put out content as well as what content gets more interaction from users.
Pros of Trends
Help plan a content calendar by reviewing the best (peak) times to post about a particular topic.
It helps predict the future of specific topics and what’s worth pursuing.
It is possible to compare any two keywords and see which performs better. In the example below, Nike performs better than Adidas in ranking.
Google Trends comparison chart between two competitors.
Cons of Trends
You can’t know detailed market trends from a search. They don’t contain data like keyword difficulty, which helps understand how your content will rank on search engines.
It’s sometimes hard to get accurate statistics as Google groups data in buckets, so two keywords with slightly different phrasing would show the same analytics.
4. Wordtracker
The free version of Wordtracker generates keywords for any seed keyword, with only the first 50 being visible without creating an account.
They are detailed in their metric report, providing a volume score of the average number of monthly searches and the organic competition for the keyword. They also provide an updated count of how many websites have used that keyword.
N.B: As a general rule of thumb, the higher the keyword difficulty score, the more backlinks you’ll need to score.
Cons of Keyword Wordtracker
Search is limited to 50 keywords for a search done without any registration required.
Keyword difficulty ranking is only available for the first 50 keywords.
5. QuestionDB
If you’re a blogger, this is a free keyword tool for you. QuestionDB is a blog topic idea generator. It gets its data from websites like Quora and Reddit and provides you with the questions people are asking related to your keywords.
It is essential to know that QuestionDB limits the results to 50 per query for the free version.
6. Keyword Sheeter
Keyword Sheeter (formerly known as Keyword shitter) is a free keyword analysis tool mines Google autosuggest keywords based on a seed keyword. All you need to do is type in the seed keyword and the system starts sheeting over unlimited keywords.
Pros of Using Keyword Sheeter
It can generate thousands of related and long-tail keywords.
It allows searches based on specific location down to a specific city.
It allows keyword filtering.
Cons of Using Keyword Sheeter
It can take time to find meaningful keywords
It does not provide search metrics
7. Keywords surfer
Keyword Surfer is a chrome extension that shows estimated global, and monthly search volumes for any query typed into Google.
Every search result on the Google page has metrics about that post attached to it, including the search volume and conversion rate.
On the right side of the screen, Keyword Surfer also provides data about keyword ideas that can be used in keyword planning and creating more opportunities in that niche.
8. Answer The Public
Answer The public is a favorite to many because of its ease of use and neat data presentation.
This tool finds questions, prepositions, and comparison graphs and gives raw search insights. In the examples below, a search with the keyword ‘fur’ returned results of 348 questions. These questions were then arranged by type of question, preposition, and alphabetical order.
ATP generates trending questions based on your seed keyword. It’s a great tool to have for content writers and bloggers.
Pros of Answer The Public
It provides graphs with different questions on each chart so you can better visualize how people phrase their questions.
It helps you see the kind of content people actually want to see.
Cons of Answer The Public
A pretty colossal downside to Answer the Public is that the free version is limited to only three daily searches. Before using it, you must be sure about the Keywords you want to research.
Answer The Public only displays trending questions that people are asking on specific topics. They do not carry metric data on how these questions rank on search engines, keyword difficulty, or conversion rates.
9. Wordstream
A quick visit to Wordstream’s page will have you falling in love. Their free keyword tool does not limit results or utility and will give hundreds of relevant keywords plus actionable information like the keyword’s competition level.
Pros of Wordstream
They are a terrific alternative to Google’s Keyword Planner.
A search on Wordstream’s free keyword tool will return keyword suggestions, long-tail variations, and search volume from their comprehensive data source on Google and Bing.
They also have many other helpful features; categorization of keywords, filters, keyword suggestions, and data on competitor statistics.
10. Ahref’s Keyword Generator
Ahref’s keyword Generator pulls up keyword ideas from an extensive database of consolidated search engines like Google, Youtube, Amazon, and Bing. The database contains over 8 billion keywords from over 179 countries.
Ahref’s keyword generator data includes search volume, keyword difficulty, long-tail keywords, how recently the keywords were updated, and questions related to the seed keyword.
Pros of Ahref’s keyword Generator
The keyword generator will help you identify long-tail keywords targeted less. It helps you get competitive phrases that may rank well on SERPs.
The keyword generator has a filter that allows for geo search.
Ahref’s free keyword tool provides metric data to help in keyword planning.
Cons of Ahref’s Keyword Generator
the free version of the keyword generator does not allow for results download.
Although they have SERP results, you have to access them on a different page.
Every time you run a search, you will need to prove first that you’re not a robot which can be annoying.
11. SEMrush
SEMrush Keyword Magic Tool is a free tool by SEO giant SEMrush. You must create an account and skip the free trial to access it.
This magic keyword tool gives you access to the broadest database from more than 120 locations worldwide.
A free SEMrush report includes
Monthly search volume
Competitive density (among paid advertisers)
Keyword difficulty
Sorting and organizing features
Semrush magic tool provides you with all the data you need to do your keyword planning. This tool is great for analysis and can incorporate other available SEMrush tools.
Cons of the magic keyword tool
Data obtained is limited to only ten results that you can view with a free account.
It would, however, be an excellent tool to invest in down the road when your website starts reaping the benefits of all you’re doing now.
Conclusion
There are several free keyword research tools to get the best keyword suggestions and metric data estimating how well it might do on search engine results pages.
Adding the Keyword Surfer chrome extension and then using a combination of other free keyword analysis tools will collectively help you gain insight into your keyword research and planning. Don’t be afraid to try out all the tools provided in this list to know what works for you and what doesn’t.
There are times when you just stumble across a website and think “Yes, that’s a good website. This is valuable content” in an instant. You feel drawn in as if every word on that page is written just for you. That, my dear, is the magic of a content strategy that is well-written and well-structured especially for niche websites where every reader counts double. However, a winning content structure for niche website is not something you can build without some targeted efforts.
So today, we will help you create and master a structure that not only attracts but also retains your audience with 5 proven tips and tricks up your sleeve.
Ready to turn your niche website into a reader’s favorite library? Let’s get started.
How to Build a Winning Content Structure for Niche Website: 5 Proven Tips
You may find hundreds of opinions via Google on how to structure your content. Here’s the funny part: to know that secret sauce, you have to focus on how they have structured their OWN content more than how they are telling you to do it.
So we have gathered the best actionable secrets and tips for you here to create great content and structure it for your niche website for maximum engagement.
Here you go.
1. Understand Your Audience Inside Out
For a moment, imagine that you’re throwing a dart in the dark and there’s no indication of the target. Without knowing where the target is, the chances that you’ll actually hit the bullseye are slim. That’s precisely what will happen when you create content without knowing and thoroughly understanding your audience.
Not knowing the target audience is also one of the primary reasons 90% of startups fail miserably. You won’t want to be included in that list, right? So all this know-how about your target market is the very first step to create a good content structure for niche website.
Our digital world is already oversaturated so if you do not customize your message to the needs of your audience, it’s highly likely that you’ll miss your mark every single time.
So how can you understand your audience? Here are a few tips:
Use Analytics & Be Data-Driven
We probably may have nothing closer to mind reading than the numbers and graphs you gather in your digital marketing efforts. So platforms like Google Analytics help you gather data and insights on who your visitors are and which content they like the most on your website.
In addition to that, check your website optimization as well and make sure that it is as user-friendly as it can get because a 1-second delay in page response can result in a 7% reduction in conversions on average.
These numbers can add up to thousands of dollars in loss over the years and you certainly won’t want that happening to your business.
Conduct Surveys & Polls
There’s simply no substitute for the surveys and polls you’ll conduct within your audience. They are the best source to gather feedback on what topics they find more interesting and how they prefer to consume your content.
Use Google Forms or tools like SurveyMonkey to get their direct opinions.
With this audience research, you’ll have all the answers you’ll need to create content with a structure that really matters for your niche sites and also resonates with your target market to make your business more productive and impactful.
2. Master the Art of Keyword Research
Keywords act like a bridge between your audience and you. They tell you what your target market searches for so you can create content to fulfill that need. So keyword research is what makes sure that your content will be centered on the topics people want to consume and also that your content is found by just the right people.
Conduct a Keyword Research
Keyword research helps you to identify the search terms that are directly relevant to your niche. Shortlist the keywords that have a high search volume and a low to moderate level of competition to give your content a better chance of higher rankings.
There are many tools available for keyword research, with one of the most reliable ones being the Google Keyword Planner. You can also go for more comprehensive ones like Ahrefs, Ubersuggest or Moz even. These tools will enlist the difficulty level, the search volumes and also the related terms of your target keywords along with some more comprehensive analysis.
To create a better content structure for niche website, one of the best techniques is to start with broad keywords related to your niche and then use more specific and long-tail keywords. For instance, if your niche is in eco-friendly products, your first term could be “eco-friendly living” and the specific one will be like “biodegradable everyday products.”
Also use long-tail keywords because they are used in 70% of the Google searches, are less competitive and more targeted and often have much higher conversion rates.
Use Keywords Naturally
Once you are done with your keyword research, it is time to use them naturally in your content. It’s a challenge that many cannot successfully complete because it requires you to add the keywords in a way that feels logical and gives the readers an improved experience instead of feeling like a forced and unnatural word stuffing.
Create valuable and user-friendly content with those keywords and use them throughout the body, in your title, your content headings in even in your meta description. Always make them make sense and never compromise on the quality and readability just to use more keywords.
3. Create a Content Hierarchy That Flows
And now we come to the most important part of content structure for niche website – a content hierarchy. What it basically means is that you organize information in such a way that you convey the most important part of the message first and its detailed explanation later.
Your audience will only spend 5.59 seconds on average to read your content, so you HAVE to grab their attention with a good flow before they decide to move on.
Here is how you can create a content hierarchy with a logical flow:
Start with a Strong Introduction
Try to capture the attention of your audience quickly with a compelling hook. You can do it with a question, a surprising fact or even a relatable anecdote. This will grab the attention and let your readers know about what’s to come.
Organize Your Content with Headings and Subheadings
These will guide your readers through the different sections and main points of your content to make the reading experience understandable and helpful. Create each heading with clear words to give the reader a quick idea of what they will learn in that section.
Use Bullets to Highlight Key Points
Bullet points break up large blocks of text and make your content much more readable and easier to scan. Always use bullets if you are going to list any features, benefits, steps or any important points you want to emphasize.
Keep Paragraphs Short For Higher Engagement
Online readers tend to skim everything they usually read so keep your paragraphs short and sweet. This will help you hold their attention for longer periods.
Also keep in mind to use your keywords in the headings and subheadings naturally. They should not feel forced and stuffed in a way that compromises the entire natural flow of your content.
4. Optimize Multimedia for a Better Content Structure
You must have heard this saying “A picture is worth a thousand words”. But in the world of digital content, a picture is not just worth a thousand words – it’s worth countless clicks, shares and engagement if it’s relevant and attractive.
But why use multimedia in your content at all? Because a blog with pictures will get 94% more views than those without.
Large blocks of text are boring and intimidating. Nobody likes to keep on reading unless it’s a book or a novel. So when you add images, videos and infographics, they break up the text and provide some visual respite to the eyes of the readers.
In addition to the above points, properly optimized multimedia is a factor that Google looks at while it ranks your content. Hence, SEO optimization will require you to add visuals and images to your text to make it easy for search engines to rank.
Here’s how you can add them to improve the content structure for your niche websites.
Add Alt Text For Every Image
Every image or video should have descriptive alt text that should also include relevant keywords. This way, the search engines will be able to understand the content of the multimedia.
Create File Names With Keywords
Try to include keyword-rich and descriptive file names for your images and videos before you upload them to your site with the content. This also helps improve the content’s SEO. For instance, “image1.jpg” seems dull and unclear. But a name like “homemade-chocolate-chip-cookies.jpg” will communicate to the search engines what that image is about.
Multimedia Should Be Responsive
High quality, though desirable for many, can slow down your website considerably. So always make sure that your multimedia elements are properly optimized for all devices to improve the user experience and SEO rankings on Google.
5. Continuously Optimize and Update Your Content
The only constant in the digital world is change. So for your content to stay relevant and ahead of the curve, it’s crucial that you review, update and optimize your content on a regular basis.
Why do content audits actually matter? Because regular content audits are like your visits to your doctors for health checks. They will help you identify outdated information to update it, remove any underperforming content and find new opportunities for SEO and content optimization.
So for a better content structure for niche website, here’s how you can optimize your content:
Refresh Outdated Content
Update statistics, facts and links as much as you can. There are times when the updated information can actually negate any older studies. For example, you can’t keep using the stats from 2020 when 2023 stats have been released.
So these regular updates can affect your content in various ways. For one, your credibility improves and your content becomes more authoritative.
And second, refreshing your content can also help Google think that the content is relevant and has the latest info, hence improving its SEO visibility and engagement.
Improve On-Page SEO
SEO is ever-evolving. That dust never settles. So revisit your content every now and then to re-evaluate your keyword strategy, meta descriptions and alt tags. Make sure that your content has all the new keywords that are trending and is also fully optimized for other current SEO best practices.
Encourage Engagement
Update your call-to-action prompts, and encourage comments and shares to boost engagement. Engaging with your audience in the comments section can also provide valuable insights for future content.
Along with that, also pay close attention to user comments and feedback about your content. This direct line of communication with your audience is invaluable and will help you customize your content strategy to meet their needs in the future too.
FAQs on Building a Winning Content Structure for Niche Websites
Q: What is a content niche website?
A content niche website is the one that focuses its content on a specific topic, industry or audience segment. It does not go around like generic websites that cover a wide range of subjects. Niche sites always have a particular area of interest. For example, instead of a broad “health and wellness” site, a niche site may be centered around “yoga for beginners.” Notice the specification?
Q: How do I create a niche website content?
To create content for a niche website, you have to:
Understand who your audience is, their pain points and also the information they want.
Identify specific keywords and phrases that are usually used by your target audience that are directly related to your niche.
Write high-quality, informative content that answers your audience’s questions with real value.
Use SEO best practices to optimize your content for search engines. This makes it easier for your target audience to find you.
Q: What is the structure of a niche website?
Here’s what the structure of a niche website typically includes:
Homepage: Introduces your main focus and highlights your key content.
About Page: Offers information on the site or the author and the site’s mission.
Blog or Article Section: Contains all the posts and articles.
Contact Page: Provides ways for visitors to get in touch.
Q: How much can a niche site make?
Some niche sites may only make a few hundred dollars a month, while others can generate thousands or even tens of thousands of dollars monthly. Earnings from a niche site depend on a lot of factors.
This includes the site’s traffic, monetization strategies (such as advertising, affiliate marketing, product sales etc) and the niche’s profitability.
Q: What is the difference between a blog and a niche website?
The main difference is in scope and purpose. A blog is often personal and reflects the interests and thoughts of the author. A niche website, on the other hand, is more focused and targeted with a very specific topic or audience segment.
Q: How do I find my content creation niche?
Start with what you know and loveand then look for gaps in the market that your content can fill. 77% of people with internet access read blogs almost on a regular basis, so there’s a huge potential. Once you are done with finding the gaps and creating content, consider how you can monetize your niche. After monetization, keep an eye on the user feedback and suggestions to keep improving and refining your content and strategy.
Conclusion
It’s no small feat to build a good content structure that provides real value to your readers. It requires a lot of effort and commitment to understand your audience, master the keyword research and a seamless content flow. This effort even continues eternally with content optimizations.
But in the end, the effort is well worth it when you see your engagement increase in a drastic way and your website climb up on the search rankings.
Remember that every piece of content is an opportunity to connect with your reader. Make it count. Now, we’d love to hear from you: Which of these tips are you excited to implement? Or do you have any secrets of your own to share? Drop your thoughts in the comments below.
Imagine standing at the edge of a vast digital forest which for us would be the WWW or World Wide Web. Your mission? To lead people through this forest to find your hidden treasure: your website. But how can you guide them? The answer is – right keywords. So knowing how to find out a website’s keywords becomes the basis of your SEO success here.
This detailed guide will tell you how to filter the keywords your competitors use to reach the top of Google. Businesses that show up on the first page of Google get 92% of consumer traffic. It’s no magic, we assure you, but a tricky trade that requires you to choose the right and straight path for your audience to your website.
Let’s get started.
How to Find Out a Website’s Keywords: The Easiest & Most Effective Ways
Trying to rank your website is a journey where your compass will be the tools and techniques you’d use to find your way to the top. Here is how to find out which keywords a website is using with our tried and tested methods.
1. Conduct a Competitor Analysis with KW Research Tools
They say “keep your enemies closer” but we’d say keep your competitors closer instead. Because when it comes to SEO, you’ll be able to get a feedback and insights from your competitors and other ranked websites which no other source can rival in the slightest.
What’s more, 41% of the marketers have said that the competitor analysis helped them come up with successful strategies on a search engine like Google.
Start with tools like Semrush, google Keyword Planner and Ahrefs for a site search. Here’s how to use them to find out SEO keywords of a website within mere seconds.
How to Use Ahrefs to Find the Competitor Keywords
Go to Ahref’s site explorer and enter the URL of the website you want to analyze and find keywords. You will have to adjust the settings as per your requirements for the entire website, a single URL or a path. Enter “Search” after adding the URL.
Now go to the “Organic Keywords” report. There you will see a comprehensive list of all the keywords that the website (or that exact URL) ranks for on Google.
If you want to know more about the selected keywords, Ahref’s site explorer will also provide you different metrics like search engine results for those keywords, their keyword difficulty and also their ranking histories.
How to Use Semrush to Find the Competitor Keywords
Go to the Organic Research Tool on Semrush website. Enter your competitor’s website here and click on “Search”.
You’ll then be shown a comprehensive overview of that website. Go to the “Positions” tab where all the keywords of the site will be listed by the percentage of traffic they are pulling from Google.
To export and download the data, check the boxes of the keywords that seem to be relevant to your needs and audience and then click on “Export” and choose “Selected” to download the file in your desired format.
How To Use Google Keyword Planner To Check the Latest Trends
The best place to hide a dead website is the second page of Google search. Hence, it becomes highly irrelevant if you don’t rank in the top 10 or 20 of an organic search. So to make sure that your website does not end up buried that way, you can use Google Keyword Planner, a free keyword tool to analyze your worldwide competition.
It was once known as Google Adwords and is an absolutely free-to-use tool that analyzes the data from the 8.5 billion searches conducted through Google to search for keywords.
Though it won’t give you the option to know exactly what keywords your competitors uses to rank, it will provide some close estimates about the traffic and search volume of the keywords you want to use.
Go to the Google Keyword Planner home page and select “Discover new keywords”. Now enter the keywords you want metrics for in the search bar and hit “Get results”.
The results will show you all the metrics of those keywords including the monthly search volumes and competition levels.
The “Keyword ideas” and the “Competition” columns will tell what your competitors are usually using to rank their own content and how hard it will be to rank the content with your own keywords based on the volume and competition metric.
Recent researches have shown us that long-tail keywords (phrases containing three or more words) are responsible for up to 70% of all search traffic so try to focus on them as well in your keyword strategy.
2. View the Page Source and Use CTRL + F
This method is useful if you are not 100% sure which keyword your competitor’s website is primarily ranking and will work well in most browsers. With this, you will know the density of the probable keywords in the content and confirm which one is the primary KW being used in the content for search engine optimization.
Here’s how you can do it.
Simply right-click after opening the web page of your desired website/URL and select “View Page Source” on the pop-up window. You can also use the shortcut CRTL + U to open that webpage’s HTML code in a separate tab.
Now write your desired keyword in the search field and hit enter. The exact phrase/words will be highlighted in the HTML code for you to scrutinize. For example, suppose you are looking for some buyer intent keywords. Simply type your desired KW, like ‘sale’ in the search box and it’ll be highlighted in yellow throughout the page’s text.
Keep searching for different phrases and keywords you think that content is ranking for. Here’s how you can confirm the exact key phrase your competitor is using:
Check the title of the webpage’s content to find keywords. As with most SEO practices, the main keyword is usually used once in the title. Use the CTRL + F feature and look for the < title > tags in the HTML code.
Now check for the meta description as well using the same CTRL + F feature. The meta description is supposed to use the primary keyword at least once or twice and may also include the related keywords your competitor is using.
Search the headings and subheadings by typing “h1,” “h2,” “h3,” and so on into the search box. If that page is properly SEO optimized, these headings will also contain the exact keywords.
With these searches, you should be able to build a list of the best keywords and even find the exact primary keyword that is helping the webpage rank on Google.
3. Use Google Search Operators To Understand Content Structure
Sometimes, it so happens that you already know the keywords that your competitor blog is ranking for. In that case, you may want to know the exact content and its structure being used by them that is helping with the SEO optimization. This can be done by using the Google Search Operators.
This technique lets you search only that specific website for any terms instead of the whole web. Here’s how to do it.
Go to the Google search bar and type your competitor’s website in the format “site:www.anywebsite.com”. This “anywebsite” part should be the website name you want to search the KWs on. Now leave a space and then type the keywords/phrases you want to search on that website. The whole search query should look like this: “site:www.anywebsite.com your keywords”. The results will show you the webpages of the site that use those keywords in their content.
Another method to identify competing sites is to search the URLs that include your specific keywords. Go to the Google search bar and type “inurl: your keyword” and hit enter. This will show all the websites with the exact keyword match in their URLs.
FAQs on How to Find Out a Website’s Keywords
How does Google extract keywords?
Google’s algorithms are pretty sophisticated and they also keep changing regularly so nobody knows exactly which factors account for how much while ranking a website.
However, generally speaking, Google uses a combination of textual analysis and machine learning to understand the search intent and categorize the context and relevant keywords on your webpage. It pays close attention to your title tag, meta descriptions, headings and the body text (among other factors) to determine if your page is rankable or not.
How do I search for a word in a long website?
Using the ‘Find’ or ’Search’ function. Press Ctrl + F (or Command + F on a Mac) to open a search box where you can type the word or phrase you want to look for.
How do I search within a website?
By using search operators. Type site:websiteURL.com “search term” into Google’s search bar to see the search results from a specified domain.
How do I find out what keywords are used on a website?
SEO tools like SEMrush, Ahrefs and Moz can show the keywords for which your competitor’s site appears in search results. These tools analyze a site’s content and backlink profile to identify the searched terms.
How do I find the primary keywords for my blog?
First, you have to understand your niche and audience. Begin by brainstorming topics that are directly related to your blog’s theme. Use tools like Google Keyword Planner and AnswerThePublic to pinpoint your primary keywords and then expand this list with related search terms and questions your audience might be asking.
Conclusion
You don’t need to look for anything magical to discover the perfect keywords for your website. But it does demand the right combo of the tools and a good eye for analysis to understand how to find out a website’s keywords.
With a thorough competitor analysis with Google and other keyword research tools, you’ll be able to create the exact SEO strategy for success and also leave an impression on your audience that will actually last for longer.
So start this journey with curiosity and the willingness to adapt. Because in the changing world of SEO, today’s insights are highly likely to be tomorrow’s victories.
